Sales productivity tools help professionals achieve sales effectiveness.
Sales is that department of an organization that follows up on the prospect quota handed over to them by marketing.
They scrutinize their willingness to make a purchase via calls and emails and consults the prospects by moving them forward in their customer journey.
The successful distribution and use of a company’s resources get counted as its efficiency. Whenever efficiency is mentioned, you can be sure that it is related to time. Because time is the most valuable resource for any business and majorly gets counted against time.
Any efficient sales team will spend their most productive time on completing high-impact sales activities for achieving the best sales results.
It is highly recommended for businesses to have sales productivity tools in their arsenal and achieve higher sales efficiency.
The optimum utilization of company resources for achieving the sales goals is counted as sales effectiveness.
For instance, there are two competitive sales teams that are equally efficient.
Let’s help you draw the line between productive and unproductive sales, shall we?
Salesperson of a startup business is making 100 calls to all the qualified prospects.
While doing so, he is not giving too much time filling out miscellaneous reports.
This makes for a good example of high efficiency and effectiveness.
Sales reps frequently visit trade shows as it offers lots of opportunities for communicating with prospects.
What if the salesperson doesn’t interact with the prospects present in the trade show.
Instead, he chooses to come back to the office for filing the paperwork that piled up in his absence then it’s an unproductive activity
Prospects need to be followed up within the first week after the trade show. Spending too much time on non-selling activities is an ineffective sales approach and reduces the lead quality.
Creating a series of personalized prospecting templates for automating email outreach.
Spending the selling time in feeding data inside the CRM when it can be automated by applying workflows.
Before we unveil our sales productivity tools, let’s show you what a typical sales process looks like. The reason we want you to see the sales process is that we want you to decide which tool will complement the steps.
Just imagine how productive these above scenarios would have been if the businesses were using better sales productivity tools.
As per this image, we can clearly say that the typical sales process has five basic steps.
Here are the best 20 sales productivity tools for increasing sales effectiveness.
9 in 10 companies use 2+ lead enrichment tools to learn more about prospects.
Salesmate is a customer relationship management (CRM) system designed for automating your manual tasks and streamlining the workflow for your sales teams.
The smart sales CRM offers many features that include contact management, sales automation, email tracking, email templates, sales reports, team inbox etc.
Salesmate is one of the most useful sales productivity tools for businesses of any size. This tool is budget-friendly with prompt and faster customer support and feature-rich.
A smart CRM solution built for resolving issues that modern-day startups and sales professionals face.
The dilemma of going after one lead by compromising another is what troubles the sales professionals a lot.
This tool has been designed for assisting your sales team in filtering the right prospect.
So that they start making the selling process streamlined and focused.
How will you benefit by using Salesmate CRM:
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The second entry in this list of sales productivity tools is FirstRain. FirstRain offers actionable insights into the sales process to business owners using sales intelligence for making informed business decisions.
Organizations can use FirstRain for
Making it to the third rank this productivity tool list is InsideView. This sales productivity tool helps businesses identify and gather prospect information using market intelligence. The tool is helpful in deriving insights for making better decisions.
Businesses can benefit a lot by using InsideView for
EmailAnalytics visualizes you and your team’s email activity in Gmail and G Suite. This enables you to easily get insights into your busiest days of the week for email, busiest times of day, top senders, and top recipients. Additionally, the tool calculates average email response time, which is a key KPI for sales and customer service teams.
By using EmailAnalytics, business can:
ZoomInfo provides actionable business information regarding the B2B industry that empowers the sales and marketing campaigns of businesses. By using the data provided by Zoominfo, businesses can easily improve their marketing campaigns. This data can also be segmented to reach decision-makers quickly.
With the B2B database acquired from Zoominfo, businesses can
A smart CRM designed for modern sales teamsTry Salesmate for Free
Hunter makes it incredibly easy for sales, recruiters and marketers to reach out to other professionals with simple but powerful tools.
Hunter crawls the web and indexes publicly available professional email addresses. The data is easily accessible via a simple user interface to find the right person in a company or find how to contact already identified professionals.
Besides that, you can easily automate the whole outreach process with Hunter by verifying the emails you found in the app and setting up simple and powerful cold outreach campaigns.
Businesses can benefit a lot from using Hunter for:
Clari is a sales productivity platform.
This productivity tool uses data science for guiding sales teams in enhancing their selling process.
Your sales team members will see an increase in their productivity and forecasting accuracy by using this tool.
By using Clari, businesses can
LevelEleven, being a sales performance platform helps organizations in increasing the sales teams productivity. The tool provides real-time visibility into the daily sales performance.
While using LevelEleven businesses can
less work, more salesTry Salesmate NOW
Repsly is a B2B mobile cloud software solution that helps businesses in-field activity management. The tool is used for tracking sales reps’ on-field activity.
With Repsly, business owners can
ConnectAndSell, a web-based sales acceleration helps businesses improve communication between sales reps and prospects and helps them reach the decision-makers quickly.
Businesses that use ConnectAndSell are able to
Five9, a cloud contact center software, helps businesses increase their call productivity. The tool uses predictive dialing for call optimization.
Five9 allows businesses to
InsideSales.com, a sales acceleration platform, utilizes predictive and prescriptive self-learning engine. This tool helps businesses drive their revenue growth by delivering an optimized buyer and seller experience.
Businesses using InsideSales.com can
DocuSign, an e-signature and digital transaction management software, helps team members of any business become more productive with faster electronic exchange of business documents.
The features that make DocuSign a must-have for businesses are
EchoSign (now taken over by Adobe).
It is a web-based electronic signature and document management system.
This productivity tool enables businesses to accelerate their sales with paperless workflows and a simplified sales process.
Businesses can gain these benefits by using EchoSign
HelloSign, a cloud-based e-signature tool that helps the business achieve a paperless business process.
HelloSign helps businesses in various ways
Sertifi accelerates sales funnel activities as it provides an integrated solution for sending contracts, collecting electronic signatures, and accepting payment. Being an e-signature tool, it provides better convenience and security that enables workflow automation and drives productivity.
Businesses using Sertifi can benefit a lot as
UberConference enables a faster and easier way of scheduling audio conferences without any PIN requirement.
Businesses can use UberConference for various purposes
Calendly, an online meeting scheduler, enables businesses to streamline their workflow as it allows both the inviters and invitees to schedule events. They can also add the events in their Google, Outlook, or iCal calendars.
Businesses that use Calendly can benefit a lot from it
GoToMeeting, an online meeting app enables multiple solutions. The tool has desktop sharing and video conferencing which helps business users engage and collaborate in real-time.
Businesses using GoToMeeting benefit a lot from its array of features
Skype, a telecommunications tool, provides video and voice calls to and from computers and any compatible smart device using the Internet.
By using Skype, a business can easily
Boasting over 1,600 integrations with cost aggregation and creative support platforms, Singular is a marketing intelligence software.
The software integrates both attribution and campaign data from all available sources.
The software analyzes all the figures, automatically revealing ROI from the marketing campaigns, advertising endeavors, and other marketing projects.
Singular is a beneficial productivity tool that enables the users to
Turning a dream or the idea of fulfilling a dream takes much than unlimited funding. There is no cheat code, there are no shortcuts. When your business starts growing, the inflow of orders, contacts, emails, messages, calls, and deals gets a bit hectic to manage.
Business tools enable you to smoothen your sales cycle and streamline the business process using smart workflows. Business tools in this modern business era are more like companions that take care of all the manual labor and help you sail smoothly.
We hope the aforementioned tools will find a place in your sales tool stack and will also help you act quickly on your business processes. If we have missed out on any tool, do mention them in the comments section. We will keep researching and updating this list, exactly as your business grows and needs better tools. Ciao till then, may the Gods of productivity be with you, always!