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This Thanksgiving we feel humble towards our sales team

Before launching Salesmate on August 2016, we sat with the team and had a brief discussion about the CRM that we were using till now. Being our own product, we wanted to make sure that we should not miss anything that can promote ’’ease of use’’ for the users.

We highlighted the general pain points that any business faces while using a CRM. The team researched the internet and to our astonishment, found that the problem faced by others was so much like ours.

This fact played a pivotal role while we developed our CRM because we were targeting the backbone of every sales unit, we were targeting the Sales Representatives.

Why? Because at the end of the day, a hardworking sales rep needs the support of a smart system that can work with him/her coordinated with the entire sales process.

Today, while looking back at the journey that took us above a year, we try to assess what changes we made to adapt with the market and the trends.

When we observe that users are loving our service and enjoying the features we designed for them, we feel immense gratitude towards our team and the sales reps of the world. It is because of your inputs that we could know what features users look for while adopting a CRM system.

We thank sales reps for helping us understand the psyche of the CRM users and in refining our services accordingly. As sales reps, the Thanksgiving season is the most crucial one for you, maybe more than us. The anticipation of taking the long weekend with friends and family plus having the most delicious food on the table.

To show our gratitude, we would like to explain the values on which Salesmate is constantly developed and modified.


For a business to flourish and generate better revenue, the sales team must be focused and stay productive, and that can happen if the tools that sales reps use are efficient.

To eradicate the issue of deploying sales time in mundane tasks, Salesmate developed the workflow automation feature that helped sales reps save valuable time.

When a new prospect signs up for you, filling the vital details of their profile is an important task, but it is also time-consuming. Keeping that in mind we took help of Clearbit and using the integration, we allowed reps to enrich the prospects/ customers profile automatically.


The modern business world is on cloud nowadays! Every other software or service is cloud-based and why not? It lets businesses reach out to the masses around the globe without worrying about owning a physical place. The flexibility of using services on the go (like RingCentral for single-click calling) and accessing features and services from anywhere and anytime inspired us for creating a solution that will work on the principle of mobility and help the sales reps become more flexible while doing the most arduous task; sales.

Apart from that, we also allowed flexibility of arranging the fields and provided the option of creating multiple sales pipelines to the sales reps. We also understood that by providing various other integrations to the sales representatives, we will be able to make their daily work routine a lot simpler.


When sales reps are using a system continuously, apart from getting used to it, things do become monotonous for them, and that’s why we have loaded our CRM with the feature of providing intuitive, rich, and detailed reports.

We understand that the sales reps need more than a CRM, they need a sales intelligence software.

We wish to thank all the people reading this article or have read this article, and if you are a sales representative, then please accept our heartfelt gratitude on this auspicious occasion of Thanksgiving.


A writer with an uncommon funny bone and a knack for perfection, Saptarshi loves to write about anything that can be of help to businesses, people, and dogs! A true human at heart, he likes to spend most of his time researching the internet to find ways technology is influencing our daily life (positively).

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