Top 8 CRM black friday deals 2025 [Get the best SaaS tools]

If you're reading this, you already know your business needs a CRM; the question is, which products to choose from this list, and at what cost during the Black Friday sales?

CRMs are powerful growth engines, but they can also strain budgets with steep per-user fees and hidden add-ons. That's why Black Friday 2025 is the ideal time to act.

For a limited time, leading CRM platforms are offering discounts of 25%–75%, making them some of the best Black Friday items to secure enterprise-grade tools at a more affordable price.

Some offers require annual billing for certain items, others revert to full price at renewal, and many are exclusive to new customers.

If you're hunting for SaaS Black Friday gifts, this guide cuts through the noise and surfaces the truly top offers in CRM software.

Inside, you'll find the eight best Black Friday CRM deals of 2025, a quick comparison table, and smart shopping advice—everything you need to start shopping for the right CRM deal today.

Quick comparison of the best Black Friday CRM deals 2025

Here's a snapshot of the top-rated Black Friday deals in CRM software for 2025. Compare discounts, features, and deal windows in one place.

Use this cheat sheet of top Black Friday deals 2025 to compare discounts and find the one that best aligns with your business purpose.

Let's compare the best deals for Black Friday:

The top 8 CRM software savings [top deals for Black Friday 2025]

Here's a closer look at the eight CRM Black Friday deals that truly stand out in 2025, and where you can find them.

1. Salesmate – 10% extra off Salesmate and Skara annual plans

If you're serious about getting the most value from a CRM this Black Friday, start with Salesmate.

It is a complete revenue operating system that unifies sales, marketing, and customer support, powered by AI Agents (Skara).

The platform is trusted by 8,500+ businesses worldwide, including Sony Music, Grant Thornton, and Kissflow.

Salesmate helps teams engage leads, close deals faster, nurture relationships, and deliver seamless support, all from a single platform.

Bonus: If you're exploring AI automation, the Skara AI Agent platform is also offering 10% off annual plans with code SKARABF25 during the same period. (Valid till November 30, 2025).

Key features of Salesmate

• Unified Sales Management Software – Organize deals visually, automate follow-ups, and keep reps focused on closing.
• AI agents (Co-pilot & Auto-pilot) – Handle research, email drafting, call transcription, and meeting summaries automatically.
• Smart marketing automation – Launch behavior-driven campaigns, segment leads, and A/B test emails to boost engagement.
• Omnichannel support with Ticketing Software – Manage tickets, chat, surveys, and social queries from one dashboard.
• Seamless integrations – 700+ apps, including Google, Microsoft, Slack, and more.

Why it stands out:

Unlike many CRM products that gate AI and automation behind costly add-ons, Salesmate delivers everything (sales, marketing, and support) in one package.

The exclusive Black Friday deal makes it the most cost-effective upgrade for growth-focused teams during the holiday season.

Deal window: November 6 – November 30, 2025

Offer: 10% extra off on all annual Salesmate subscriptions, use code BLACKFRIDAY25

2. HubSpot – up to 45% off annual plans

HubSpot is one of the most widely used CRMs and is often compared to premium appliances, combining marketing, sales, service, and operations into a single platform.

This year's Black Friday promotion offers up to 45% off an annual subscription across all hubs (Marketing, Sales, Service, Content, Operations, and Commerce), including free onboarding support.

With AI-driven automation, data enrichment, and analytics, HubSpot helps teams capture leads, nurture prospects, and manage customer experiences seamlessly across departments.

Key features of HubSpot

• Smart data foundation – Unifies structured CRM data, unstructured conversations, and external signals for full context.
• AI-powered insights – Automates enrichment, duplicate detection, and predictive recommendations.
• Automation at scale – Workflows, email tracking, and project management for sales, marketing, and service.
• Advanced customization – Build with custom objects, scoring models, and tailored layouts.
• 1,800+ integrations – Access HubSpot's marketplace to connect with nearly any tool.

Why it stands out:

HubSpot combines a powerful CRM core with deep marketing and service features. While costs rise as teams grow, this Black Friday discount lowers the entry barrier to enterprise-grade capabilities, making it one of the most competitive deals of 2025 that you'll love.

Deal window: November 25 – December 2, 2025

3. Salesforce Starter Suite – up to 50% off

Salesforce is often the first name that comes to mind when considering an enterprise CRM.

For Black Friday 2025, it's offering up to 50% off the Starter Suite, a rare opportunity to access the Salesforce ecosystem at a significantly reduced cost, making it more attractive than the latest toys.

The Starter Suite combines essential tools from Sales Cloud, Service Cloud, and Marketing Cloud, along with built-in AI and Trailhead training, to accelerate adoption and streamline business processes.

Key features of Salesforce Starter Suite

• All-in-one foundation – Combines Sales, Service, and Marketing tools in one unified package.
• AI-driven productivity – Einstein AI delivers lead insights, forecasts, and customer support suggestions.
• Guided learning – Trailhead modules and in-app guidance speed up onboarding.
• Scalable platform – Start with essentials and expand into advanced Salesforce editions as you grow.
• 24/7 support – Always-on expert help for global teams.

Why it stands out:

The Starter Suite provides an entry point into Salesforce at a dramatically reduced cost.

Businesses gain AI-powered insights, enterprise-level security, and the flexibility to scale into more advanced editions as needed.

Deal window: November 24 – December 1, 2025

Also read: Top Salesforce Alternatives – Perfect if you're feeling overwhelmed.

4. Pipedrive – 35% off annual plans

Pipedrive is built for sales teams that want simplicity, speed, and focus. Its visual pipelines, AI-powered insights, and automations make it easy to move deals forward without getting bogged down in administrative work.

For Black Friday 2025, Pipedrive is offering 35% off annual plans, giving sales-driven teams an affordable way to buy and adopt one of the most user-friendly CRMs.

Key features of Pipedrive

• Visual pipelines – Kanban-style boards to track and move deals easily.
• AI sales assistant – Smart prompts, lead scoring, and follow-up reminders.
• Automated workflows – Email, task, and deal updates are triggered automatically.
• Real-time insights – Forecasting, goal tracking, and advanced sales reporting.
• 500+ integrations – Connect seamlessly with marketing, communication, and productivity tools.

Why it stands out:

Pipedrive adapts to your sales process, rather than forcing rigid structures. With its balance of simplicity and automation, teams can close more deals with less admin.

The Black Friday deal makes it a cost-effective choice for SMBs looking to adopt quickly.

Deal window: November 25 – December 2, 2025

5. Zoho CRM – Up to 25% off annual plans

Zoho CRM is one of the most affordable yet feature-rich CRM applications, trusted by businesses of all sizes worldwide. It offers sales automation, AI-powered insights via Zia, and deep integrations across the Zoho ecosystem and beyond.

For Black Friday 2025, Zoho CRM is offering up to 25% off annual plans, allowing you to save while making its already competitive pricing even more appealing.

Key features of Zoho CRM

• Sales automation – Manage leads, contacts, and deals with customizable workflows.
• AI assistant Zia – Predictive insights, suggestions, and recommendations.
• Customizable platform – Macros, custom fields, and tailored automations.
• Multi-channel engagement – Email, chat, social, and telephony in one platform.
• 500+ integrations – Connect across the Zoho suite and third-party apps.

Why it stands out:

Zoho delivers enterprise-grade functionality at SMB-friendly pricing. Its flexibility and ecosystem make it a long-term solution for growing teams.

With this Black Friday discount, it's one of the best-value deals to find in the CRM space.

Deal window: November 25 – December 1, 2025

6. EngageBay – flat 40% off

EngageBay is an all-in-one CRM that blends marketing, sales, and support in a single platform. Often compared to HubSpot, it offers email marketing, landing pages, live chat, and helpdesk tools at a fraction of the cost.

For Black Friday 2025, EngageBay is offering a flat 40% discount on all plans, making it one of the most affordable CRMs for startups and agencies.

Key features of EngageBay

• All-in-one CRM – Sales, marketing, and support tools in one dashboard.
• AI automation – Personalize campaigns and automate workflows.
• Omnichannel engagement – Email, SMS, live chat, social media, push notifications.
• Built-in tools – Landing pages, forms, helpdesk, and ticketing included.
• Affordable scalability – Free for up to 15 users, low-cost upgrades.

Why it stands out:

EngageBay offers small businesses an enterprise-like breadth of features without the price tag. With its flat 40% discount, it's one of the best options for teams that want everything in one place without overspending.

Deal window: November 25 – December 2, 2025

Insightful: Latest AI trends 2025: Key innovations shaping the future.

7. NetHunt CRM – 15% off all plans

NetHunt CRM is designed for teams that use Gmail and Google Workspace. It transforms your inbox into a full CRM, combining pipeline management, automation, and reporting directly inside Gmail.

For Black Friday 2025, NetHunt is offering 15% off all plans, making it even more attractive for Google-first businesses.

Key features of NetHunt CRM

• Native Gmail integration – Run CRM workflows directly in Gmail.
• Multi-channel hub – Centralize email, LinkedIn, WhatsApp, Instagram, and VoIP.
• Workflow automation – Lead capture, routing, and deal updates with triggers.
• Data enrichment – Build complete customer profiles with verified details.
• Custom pipelines – Adapt fields and stages to fit your sales process.

Why it stands out:

NetHunt makes CRM adoption seamless for Google Workspace users. With strong automation and multi-channel engagement, it's perfect for lean teams that want efficiency without switching between tools.

Deal window: November 25 – December 1, 2025

8. Freshsales (Freshworks CRM) – 40% off all plans

Freshsales, part of the Freshworks suite, is a modern CRM built to simplify how teams manage leads, deals, and customer conversations. With Freddy AI, reps can prioritize leads, automate tasks, and close deals faster.

For Black Friday 2025, Freshsales is offering 40% off all plans, one of the most competitive deals for teams looking to scale affordably with a suite of electronics.

Key features of Freshsales

• AI-powered selling – Freddy AI highlights leads, recommends next actions, and drafts emails.
• 360° customer view – Centralize email, phone, chat, and social interactions.
• Visual pipelines – Kanban boards with intent scoring and deal recommendations.
• Smart automation – Workflow automation, lead routing, and instant alerts.
• Sales + marketing suite – Align sales and marketing in one CRM.

Why it stands out:

Freshsales strikes a balance between ease of use and AI intelligence. It's built for growing businesses that want sales automation and omnichannel engagement without unnecessary complexity. The Black Friday deal makes it one of the most affordable times to adopt or upgrade your device.

Deal window: November 25 – December 2, 2025

How to choose & shop smart from the best CRM Black Friday sales deals

Among this year's Black Friday sales deals, CRMs stand out with discounts as deep as 75%, making it the perfect time to adopt or switch to a new list that you'll love.

Here's a quick guide to look at the best deals:

1. Match the CRM to your growth: Startups need simple tools, SMBs need automation and reporting, and enterprises need AI and compliance. Pick what fits today and supports growth tomorrow.
2. Prioritize integrations over price: A discounted CRM that doesn't work with your email, chat, or eCommerce tools will cost more in fixes later.
3. Look beyond the headline discount: A flashy "50% off" means little if onboarding is poor or key features are locked away.
4. Be early, not rushed: Most offers start before Black Friday. Take advantage of free trials now so you can make an informed decision, not in the heat of a flash sale panic.
5. Always check renewal terms: Many deals expire after the first year. Don't let hidden pricing erase your savings.

Tip: The best SaaS Black Friday deals 2025 strike a balance between price, features, integrations, and long-term value, rather than just the largest discount percentage.

Wrap up on the best Black Friday Deals

Black Friday 2025 is the ideal time to acquire a CRM at a significantly reduced cost.

Note that exclusive deals may not be beneficial if the CRM doesn't align with your existing stack or if the costs increase after the first year.

Purchasing the right CRM is a significant investment in your business.

The right platform is not just a discount, but a gift, a product that helps you target success, fulfill its purpose, and gives you the chance to scale well beyond 2026.

Salesmate's Black Friday offer combines AI, automation, and ease of use. Get 10% off every annual plan, or double your savings with an extra 10% off and free Skara AI on upgrades. Grab this year's most rewarding CRM deal.