Why should a small business use CRM?
Small businesses or startups can easily manage their information across spreadsheets, notepads and other such tools. So why small businesses or startups require a CRM? When they need it? The answer is when you start growing! The number of customers and the number of employee increases as your business grows. In early days, your business has limited contacts, and you know them personally.
A business grows with customers. More number of customers means more challenges and unorganized data. And there’s where you need a CRM software. Initially, you don’t require complex sales software to get organized; rather you need an easy to use CRM solution that simplifies your sales process and keeps you updated with overall customer information.