Lead scoring is a significant element in building MQLs.   The qualification process...

Creating and executing any kind of email campaign is a time-consuming task. On top of that, if...

Email marketing is an art that’s been perfected by various marketing teams over the years. ...

Marketers these days need to innovate to produce powerful campaigns. And one of the modern-day...

Marketing automation is an approach that has the potential of yielding high growth when done...

Automating business processes has long been a luxury for larger organizations, but it is quickly...

The majority of companies have started implementing marketing automation to scale their business...

There’s no doubt that marketing is a complex and ever-evolving field. But don’t worry,...

Most marketers agree that inbound marketing is one of the most effective ways of promoting their...

Are you trying to measure the success of your marketing automation efforts? If so, you’re not...

Ecommerce has gotten highly competitive, especially with new and new players entering the market....

As a marketer, you’re probably always looking for ways to automate your work and increase...