What is RFM analysis: Complete guide
This guide breaks down what RFM is, why it matters, how it works, and provides practical examples to help you use it effectively.
Why switching CRMs before year-end saves time in 2026
This blog breaks down why switching to a new CRM before year-end is the smartest move for sales teams heading into 2026.
How AI agents manage the Christmas rush
This blog explores how AI agents reshape the holiday season for online retailers and how e-commerce companies can deploy AI solutions to deliver faster, smarter, and more efficient Christmas shopping experiences.
How to use sales capacity planning: Practical guide
Sales capacity planning helps sales teams align rep workload, hiring needs, and realistic quotas with revenue goals by using data on selling time, win rates, ramp periods, and productivity. It removes guesswork so leaders can forecast accurately, avoid over- or under-staffing, balance territories, and boost revenue through smarter resource allocation.
The future of marketing with AI and human creativity (2026 Trends)
This blog will cover 2026 marketing trends where AI boosts personalization and speed, while humans lead strategy and creativity.
E-commerce customer experience: Mistakes and fixes
This article walks through 11 common e-commerce customer experience mistakes, how to fix them.
CDP vs CRM: Key differences and which one you need
A CRM helps businesses manage customer relationships, track interactions, and organize sales activities, while a CDP unifies behavioral and transactional data from every channel to build complete, real-time customer profiles. Together, they create a powerful data ecosystem - CRMs act on relationship data, CDPs power personalization - making both essential for delivering smarter, more connected customer experiences.
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How to crush Cyber Monday sales
In this guide, we’ll walk you through everything you need to know to prepare your business for successful Cyber Monday deals.
Mastering eCommerce 2026 with AI Agents
This playbook shows how Skara AI agents grow revenue and improve CX, how they actually work under the hood, and what you need to put them to work in weeks.
Cost or quality? With Skara, you get both
Skara is an AI-powered, people-centric platform that unifies customer interactions across channels to deliver personalized, empathetic, and efficient support without increasing costs. Its intelligent, learning AI agents automate complex workflows, enhance human performance, and help businesses scale service quality, loyalty, and efficiency seamlessly.
Smart ways to use AI in e-commerce this holiday season
In this guide, you'll learn how to use AI to prepare your store, reduce chaos, and turn the holiday surge into lasting customer loyalty.
Building seamless omnichannel experiences for customers
This blog explains how omnichannel customer experience connects every customer interaction - across chat, email, social media, stores, and more - into one seamless journey. It highlights that today’s customers expect brands to recognize them across channels, not restart every conversation, and that loyalty now depends on continuity and personalization rather than discounts. By integrating AI, unified data, and consistent communication, businesses can build stronger relationships, enhance engagement, and deliver truly connected experiences that drive trust and long-term loyalty.
![Top 8 CRM black friday deals 2025 [Get the best SaaS tools]](/mm-images/black-friday-2025-crm-1--8zblntud.webp?width=295 "Top 8 CRM black friday deals 2025 [Get the best SaaS tools]")
Top 8 CRM black friday deals 2025 [Get the best SaaS tools]
In this blog, you'll find the eight best Black Friday CRM deals of 2025, a quick comparison table, and smart shopping advice, everything you need to start shopping for the right CRM deal today.
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